Marketing: Bayeco
MARKETING | LAYOUT | GRAPHIC DESIGN | BROCHURE DESIGN
WINTER 2018
Company
Australian based company, Bayeco was founded with the one mission: to help women look beautiful on the outside and to feel confident on the inside. An innovative skincare range, all products use natural ingredients from farm grown botanicals.
Brief
Following on from the A4 product menu we designed for Bayeco, Christina got in touch asking for an A5 four page brochure to be designed that was targeted at the end user — the customer. The overall look and feel of the brochure was to remain very similar to the A4 brochure but was to just include information about each of the five skincare products.
Solution
We referred to the A4 brochure for the overall layout, colours, fonts and style of this second brochure but altered the design where necessary to keep it unique with its own visual character. We also used a different set of beautiful imagery for the front and back covers so that it's clear the document is different to the A4 brochure.
Results
Christina was really pleased with the brochure and loved how it perfectly matched the A4 brochure to achieve a cohesive set of marketing collateral that she could use to promote her products.
Tools used
- Adobe InDesign
- Adobe Photoshop
- Adobe Illustrator



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