Good design is not enough

You work hard on your business. Super hard. Your website needs to be more than just an online business card. Your website needs to be smart. It needs to be strategically designed. And it should be working for you 24/7. Let the web bots be your sales team and you can be making back the investment on your web design in no time while sitting on an online marketing system that will deliver ongoing results for your business.

Web design ain't just about looking pretty. It's about strategy, connections and conversions.

Our strategy-driven web design framework ensures that you will make a good impression fast to convert more site visitors into clients. We elevate websites from good to great by providing the type of strategic and design thinking that only comes from experience. With reliable and unlimited support you can focus on what you're best at without having to worry about a thing.


If most of your clients are coming to you via word of mouth during office hours, imagine the potential growth to your business if your website is optimised to bring in leads 24/7. Our definitive checklist outlines the 12 website must-haves to convert more visitors into clients.

Our work

These are just some examples of our web design work. Check out our portfolio for more.

We were in a total bind following a massive web design fail when a colleague recommended we contact Popdot Media. Their experience not only in web design but in conversion tactics specific to our clients was evident from the get go. We love our new site and have been impressed by the quality of design work, regular communication and streamlined approach to getting our new site up fast. You get what you pay for and these guys deliver huge value beyond the design itself.
Jessica Rippon, Founding Director, Construction Legal & Commercial Services

Need a website fast?

All of our web design packages include the design of a one-page temporary site to give your business an instant web presence while the main site is being built. That means you can start collecting those leads immediately.

Two websites. No waiting.


A tried and tested process to convert more visitors into clients

We've built hundreds of websites for clients just like you. In doing that we've honed our processes to make the Popdot team a seriously finely-tuned machine. Our streamlined approach within a well-developed framework allows you to get the best possible results in the shortest amount of time so you can start making more money for your business straight away. Here’s how it all works:


  • Discover

    Book a session with one of our experts for a free, no obligation consultation to discover how we can help transform your business.

  • Strategy deep dive

    Our priority is to create a website that achieves your strategic goals, while at the same time communicating what makes you or your brand unique. As soon as you're ready to get started and transform your web presence, our strategy deep dive is where we learn everything there is to know about what makes your business tick and what your objectives are.

  • Instant web presence

    We'll quickly put together a single-page website allowing visitors to contact you, giving you an online presence so you can continue doing business while the rest of the site is being built.

  • Map and plan

    We pull together all of the discovery and strategy research to build a solid conversion plan that matches your business goals. Our design team get involved and build out an initial site outline that will act as the framework to support the buildout of the website itself.

  • Asset collection

    We collect every file that we need from you to start building out the site. This can include logos, brand guidelines (if you have any), along with any text or images you specifically want us to include (usually things like staff photos and contact info).


  • Design & development

    Our designers and coders get to work crafting your new website and building in all of the tactics we've created to bring your business more leads.

  • Sales copywriting and content upload

    Our copywriting wizards pen engaging text that communicates and connects with your audience to optimise your website. All our words are Google friendly too.

  • Testing & training

    We test the site thoroughly and then run through it with you to be sure everything works as intended. This process is usually done either in person or via video, making it a great opportunity to train you on how to maintain the site at the same time.

  • Go live

    Whoop! The site is now finished and is ready for lift off! We switch the temporary landing page off and move the new site to live so it can start working for you.

Book your FREE discovery consultation today

Choose a package


Stunning starter website to get the word out about your new business. This package is perfect for new businesses on a budget. We'll design the site and setup the bones of every page ready for you to add your own content. With training and an instruction manual this is an easy option to keep costs down.

  • Landing page setup for an immediate web presence while the rest of the site is being built
  • Up to 10 templated pages
  • Social media integration
  • Email marketing integration
  • Domain name management
  • Training and instruction manual
Get Stuff Done

We pack a tonne of value into this package to craft you a website that will work hard for your business 24/7. Supply as much content as you like in one go and we'll hone it and write more where needed to give your text a marketing edge. You'll see more visitors converted into clients from day 1.

  • Landing page setup for an immediate web presence while the rest of the site is being built
  • Unlimited pages
  • Social media integration
  • Email marketing integration
  • One round of content uploaded and honed
  • Blog setup and upload of 10 blogs
  • Domain name management
  • Training and instruction manual
  • 60 days unlimited support after go live

Unlimited changes, unlimited support, unlimited advice. Low cost, fixed-fee services you can rely on, giving your business price certainty with no hidden extras. For more mature businesses ready to take things to the next level, drive traffic, increase conversions and get more done, faster.

  • Landing page setup for an immediate web presence while the rest of the site is being built
  • Unlimited pages
  • Social media integration
  • Email marketing integration
  • Unlimited content upload
  • Blog setup and unlimited blog upload
  • Domain name management
  • SEO strategy, implementation and management
  • Marketing campaigns to drive traffic
  • Smart conversion tactics to increase sales
  • Unlimited changes and content uploads
  • Unlimited support, coaching and advice

Need help choosing the right package for your business? Call us today on 1800 217 317 or book an appointment for a FREE discovery consultation.

Bells & whistles

  • We use Squarespace to build better websites

  • We use Squarespace because it is a seriously robust, award-winning platform that is super easy for small business clients to manage. Squarespace is the design-driven, user-friendly and performance-focused solution that will help you leverage the power of online marketing without being burdened by online headaches.
  • We've used Squarespace for over 5 years now (and were designing for web long before that). We are members of the exclusive Squarespace Circle for Squarespace experts and understand the ins and outs of the platform to get awesome results for you far beyond a starter template.
  • Corporates

  • To service larger businesses and corporates with more code-heavy requirements such as databases, membership portals or integration with self-hosted solutions, we offer bespoke web design services that can be used alongside your existing developer or with our own team of experts. Same goes if you're specifically looking for a website built in WordPress or platforms other than Squarespace. Get in touch to discuss your requirements and we'll strategise on the best solution to suit your business.

Say hello to web designers who are serious about your ROI

Had enough of a website that just isn't performing for your business? You work hard and that means that every cent you spend on your business has to have serious impact. Make it count by switching to web designers who get where you're coming from and know how to make smart websites that actually drive sales.


Beauty + performance

Get a beautifully and
strategically designed website that incorporates cutting edge UI/UX best practices with the best of the best in form and
function baked right in. Our website designs communicate, connect and convert visitors into sales 24/7 — so you can be selling even when you're asleep.


Unlimited support

Dread the cost of develeopment fees every time you want something changed on your website? We take the stress out of ongoing maintenance by including unlimited support in our Get Stuff Done and Business packages. Call us as often as you need to, there'll be no hidden charges.



Get up to 50% more traffic with a mobile friendly website. We’ll keep you up to date on all things Google, so you can focus on what you do best. Want Google superpowers? We can set up Google Analytics and hook up Google webmaster tools with an SEO strategy to ensure your business is Googled.

your business

Need to attract more visitors so you can convert even more leads? Our marketing gurus can help with both print and digital advertising, alongside ongoing strategies to keep clients knocking on your digital door. We work closely with you to understand your business and get results.


Peace of mind

We use Squarespace, an award winning platform that works seamlessly and is fully managed from top to bottom. That means no need to update software, plugins, or widgets; patch security vulnerabilities; or worry that changing one component might break something else. It's all managed for you.


Responsive design

Mobile traffic now accounts for more than half of all website traffic. So it’s critical that websites perform across any device and screen size. Every Popdot website includes a mobile experience that matches the style of the site, so content looks great on every device, every time.

Reserve your free 20-minute website discovery session

Thinking about taking your website to the next level? Book your FREE discovery consultation today to explore the ways we can help raise the bar and turn your website into a 24/7 marketing machine.